Brendan Scully of Metaio becomes Mobile AR Lab’s 2nd Research Partner!

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Brendan Scully is Managing Director at the NYC offices of Metaio, Inc., the world’s leading Augmented Reality Company. He oversees Metaio’s corporate accounts, strategic partnerships, and project development activities in North America.

At MAGNET, Scully is advising the Mobile AR Lab in best practices for AR application development and design. In his view, augmented reality demands that mobile developers consider the physical, political and social environments in which they deploy their applications. By taking a humanistic approach, he believes that AR applications can enhance, delight and inform human experience while avoiding situations of distraction, addiction or control.

Prior to 2010, Scully worked at Tiltfactor Lab, researching humanistic games and critical play.

Scully received a Bachelor of Science in Augmented Reality from Dartmouth College.


Play AR Beta Release @ the Dumbo Arts Festival 2014!!!!

Play AR @ Dumbo Arts Festival
Play AR @ Dumbo Arts Festival

The grand release of Play AR will be at the Dumbo Arts Festival 2014 September 27-29. At the start of the festival we should have the app on the Apple app store for free download. We will try to have the Android version ready at this point but are limited by time. We will have the Android version soon. You do not have to come to the festival to use the app.

For the release of Play AR we have a game in Dumbo, Brooklyn NY where you defend the city against a giant monster attack. The game was inspired by the classic video game Rampage.

Viewers fight the monsters from the Brooklyn side of the East River with the mobile app Play AR. The app overlays virtual video game monsters onto the real world [Manhattan] with augmented reality. The game can only be played at the Dumbo Arts Festival because it is located with satellite tracking.


ARNY!!!!!! Smart Helmets!!!!!!!!!! >>>>>>>>>> Sep 23 !!!!!!!!!!!!!! @ NYU Polytech!

Smart Helmets!

Sep 23 !!!!!!!!!!!!!!  @ NYU Polytech!


Our meetup tomorrow will have everything: Smart Helmets, Pizza, and beer!

Augmented Reality “Helmet 2.0” Meetup:


Silleck Lounge – Jacob Building at NYU Poly (5th Floor)

6 MetroTech, Brooklyn, New York, NY

Go past the main elevators and past the mail room – take single elevator to 5th floor


Tuesday, September 23, 2014



7:00pm – Networking

7:30 – 8:30pm  – SPEAKERS and DEMOS:

1) Matt Kammerait, Brian Hamilton – DAQRI – Introducing DAQRI Smart Helmet

2) Ryan Sherman – CEO, Fusar – Introducing: Guardian – The world’s smartest motorcycle helmet

3) Ori Inbar – The latest and greatest from around the world of augmented reality

8:30pm – onwards – networking